COVID-19 pandemic or not, it’s beneficial for physical therapists to build relationships with current and past patients, gyms, nearby clinical providers, and other local communities. In this article, we cover 4 ways physical therapists can promote their services to deliver care to more patients. Plus, we provide templates to help you with your outreach as you build these relationships.
1. Reach out to Friends, Family, and Past Patients
Word of mouth is perhaps the most powerful marketing tool. Do you know of any friends, family, or former patients who might need PT? If they don’t, someone they know might need it!
How are you? I’m reaching out to let you know I am now offering PT via in-person delivery through Luna. If you don’t need PT, do you know anyone who does?
2. Promote on Social Media
Instagram
<<add your own photo>>
Are you looking for physical therapy? I can deliver PT to your home for a 1:1 session! Download the Luna patient app now, and request “<<name>>” to start on your road to recovery now.
Twitter
Are you looking for physical therapy? I can deliver PT to your home for a 1:1 session! Download the Luna patient app now, and request “<<name>>” to start on your road to recovery now.
Facebook/LinkedIn
Are you looking for physical therapy? I can deliver PT to your home for a 1:1 session!
Why Luna?
- Receive the care you need at your convenience and safely at home
- 1:1 personalized treatments
- Tailored to your environment and needs
- Therapist prescribed and monitored exercises on the Luna app
Download the Luna patient app now, and request “<<name>>” to start on your road to recovery now!
3. Contact Local Gyms, Community Groups, Churches, and More
Some gyms have PT’s on staff or refer to a local clinic. By contacting the General Manager or connecting with trainers at the gym, they may be able to connect you with members who would be interested in on-demand physical therapy through in-person delivery.
Hi <<name>>, my name is <<your name>> and I am a physical therapist with Luna in your area. During these trying times, it can be challenging for your members to get the PT they need. I can deliver 1:1 care to your members’ homes.
Why Luna?
- Receive care at your convenience and safely at home
- 1:1 personalized treatments
- Tailored to your environment and needs
- Therapist prescribed and monitored exercises on the Luna app
You can also download the Luna patient app and request “<<your name>>” to start on your road to recovery.
4. Connect With Physicians in Your Area
Do you have a relationship with any physicians nearby? It could be worth a reach out to see if any of their patients need PT either through in-person delivery.
Hi <<name>>, my name is <<your name>> and I am a physical therapist with Luna in your area. During these trying times, it can be challenging for your patients to get the PT they need. I can deliver 1:1 care to your patients’ homes.
Why Luna?
- Patients can receive care at their convenience and safely at home
- 1:1 personalized treatments
- Tailored to their environment and needs
- Therapist prescribed and monitored exercises on the Luna app
Patients can also download the Luna patient app and request “<<your name>>” to start on their road to recovery.
Why Luna?
Physical therapists love Luna because it gives them the chance to own their career. As a Luna PT, you’ll:
- Work when you want. You set your own schedule, and Luna handles the booking, billing, and patient marketing.
- Treat engaged patients. This is not traditional home health. You get to work with patients who are motivated, ambulatory, and who have outpatient needs.
- See the clinical impact. You spend 45-55 minutes of each appointment with your patient, and see them for their entire course of care.
What’s more, Luna works with major insurance providers.
Whether you’re a patient looking to receive physical therapy treatment in your home, a physical therapist ready to own your career, or a physician looking for better physical therapy access and treatment for your patients, Luna is here to help you and your patients.
